Recruiting Staff Through Your District Website

Type: Article
Topics: Leadership Development, School Administrator Magazine

March 01, 2022


Recruiting quality faculty and staff has been an increasingly difficult task for school districts during the public health crisis of the past two years. A Gallup poll during the second half of 2021 said 61 percent of superintendents reported having trouble finding teachers.

The shrinking pool of qualified candidates is choosing between your district and perhaps the one next door, meaning recruitment strategy matters more than ever before.

Improving the chances of attracting the best candidates goes beyond posting job descriptions and pay scales. The most successful school districts shine a light on workplace culture as part of their overall employee recruitment strategy, and it all starts on your district website’s careers page.

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Morgan Delack

Director of communications

Finalsite in Glastonbury, Conn.